Turning Pain to Purpose: Joseph Sheehey’s Journey from Aerospace to Wellness Founder
Author: Jess Dahl
September 23, 2025
Sometimes the moments that threaten to break us end up shaping the path to our greatest purpose. That is exactly what happened in the life of Joseph Sheehey, a devoted father, husband, and wellness advocate, whose story of transformation will leave you inspired.
I had the privilege of speaking with Joseph on the Say Yes Anyway Podcast, where he shared his journey from aerospace engineer to CEO of Cured Nutrition, a company redefining wellness through natural, holistic products that support stress, sleep, and overall well-being.
From Success to Struggle
Joseph’s early life was full of promise. He pursued a career in aerospace engineering and achieved professional success. Yet beneath the surface, he wrestled with anxiety and addiction that stemmed from his college years. These struggles escalated to a point where he nearly ended his own life.
A life-altering encounter with a stranger he calls “Ben the angel” changed everything. This moment of grace ignited a fire within Joseph to take his pain and turn it into purpose. Listen to the whole episode to hear this miracle!
Saying Yes to a New Calling
Leaving a stable, high-profile career in engineering was not easy. But Joseph felt a strong pull toward wellness, a field where he could not only help himself but also impact countless others. He embraced the call, saying yes to a path that aligned with his heart and his values.
Through Cured Nutrition, Joseph is transforming how people approach wellness. He shares openly about the stigma surrounding cannabis and its healing potential, and how the company is providing natural solutions for stress and sleep without promoting escape.
Lessons in Leadership and Growth
Building Cured Nutrition came with challenges, especially during periods of rapid growth. Joseph emphasized the importance of having a clear mission, vision, and values to guide every decision. His story is a lesson in perseverance, integrity, and leading with purpose.
He also reflected on the importance of following intuition and embracing passions. Joseph reminded us that saying yes to ourselves and our calling can create a ripple effect, impacting not only our lives but the lives of those around us.
Turning Pain into Purpose
Joseph’s journey is a powerful example of transformation. Pain does not have to define us. When we lean into our calling and take intentional steps toward healing, we can create a life of purpose, joy, and impact.
If you are feeling stuck, overwhelmed, or unsure of your next step, Joseph’s story is a reminder that saying yes to the right opportunity—even when it is scary—can lead to profound change.
Connect with Joseph
Learn more about Joseph and explore Cured Nutrition’s wellness products:
Website: www.curednutrition.com
Instagram: @curednutrition
Order your wellness products and enjoy 15% off with code JESSDAHL using this link.
And to stay inspired and receive updates on new podcast episodes, resources, and ways to say yes to your own calling, join my newsletter here.
Listen to the full episode here, leave a review and tag me if you share =)
Thank you for tuning in. Keep saying yes to the moments that light you up and guide you toward your purpose.
Jess Dahl
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